Why Hasbro Stock Jumped Today

Yahoo Finance ·

Shares of Hasbro surged more than 11% on Tuesday following the release of impressive third-quarter financial results. For the period ending September 27, the toy manufacturing giant reported a 15% year-over-year revenue increase to $1.6 billion. This upward trajectory was largely propelled by a 34% spike in sales for the fantasy card game Magic: The Gathering, which crossed the $600 million quarterly revenue threshold for the first time. CEO Chris Cocks highlighted the achievement of four consecutive quarters of double-digit revenue growth. Bolstered by about $55 million in tariff refunds and robust sales, Hasbro's adjusted operating profit climbed 52% to $541 million, while adjusted earnings per share jumped 73% to $2.90, aided by share buybacks. Looking forward to fiscal 2026, Hasbro anticipates constant-currency revenue growth of 7% to 9% and an adjusted operating margin between 27% and 28%. Supported by strong cash flow generation, management announced plans to double its share repurchase target from $200 million to $400 million while continuing to pay down debt and distribute dividends.

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Hasbro's stock surged over 11% after reporting third-quarter revenue of $1.6 billion and adjusted earnings per share of $2.90. Operating income jumped 52% as quarterly revenue for Magic: The Gathering surpassed $600 million and tariff refunds were reflected. The company raised its full-year 2026 revenue growth forecast and announced an expansion of its share buyback program to $400 million.

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Hasbro's strong Q3 performance is driven by a 34% surge in revenue for its core IP, Magic: The Gathering, and a $55 million tariff refund effect. This caused adjusted operating income to surge to $5.41 million, significantly improving investor sentiment as shareholder return policies were strengthened.

The upward revision of future guidance and the doubling of the share buyback program will provide additional upward momentum for the stock. Key monitoring indicators are foreign exchange volatility and the sustainability of user engagement for core gaming IPs.

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